Watch
Nu

Watch for I and M Design

Nu is a water-filled watch. Designers filled the watch dial with water from some of the world's most polluted bodies of water, intending to attract people's attention to the problem. The design took inspiration from the morning dew; Like a water droplet on top of a leaf, the watch sits on top of the strap, and the body shape follows the droplet's contour. The pristine ocean was the inspiration for the blue colour.

Maziar Mohit 2021 Professional Silver Press Kit № 121136

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Download Press Kit № 121136 Watch for I and M Design by Maziar Mohit to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Nu  by Maziar Mohit
Nu by Maziar Mohit

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Details on photo contributions are located in the Image Credits Section.

Watch  by Maziar Mohit
Watch by Maziar Mohit

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Acknowledgements for photographs are in the Image Credits Section.

Maziar Mohit Nu
Maziar Mohit Nu

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Consult the Image Credits Section for information on photo credits.

Maziar Mohit Watch
Maziar Mohit Watch

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Unlock high-res, watermark-free images with press accreditation, or instantly download a low-res version today. Please check the Image Credits Section for photo acknowledgements.

Maziar Mohit Designer Portrait Photo
Maziar Mohit Designer Portrait Photo

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Acknowledgements for photographs are in the Image Credits Section.

I and M DesignBrand Logo
I and M DesignBrand Logo

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. Press pass? Download high-res, watermark-free images. Or, get immediate access to low-res images without accreditation. Consult the Image Credits Section for information on photo credits.

Design Newswire
Nu Watch Press Releases

Press releases tailored for Nu are available in the languages: English.


Press Kit
Nu Watch Media Articles

Access our collection of Nu articles, ready for use and offered in languages: Hindi, Turkish, Arabic (Standard), Indonesian, Italian, German, French, English, Korean, Japanese, Russian, Chinese (Mandarin), Portuguese, Dutch and Spanish.


Unique Properties

The watch dial is filled with water collected from the world's dirtiest water sources. Within the water-filled dial are the watch's clear acrylic hands (powered by a Swiss Quartz Movement). They stay almost invisible in the water until you touch the watch metal body (which acts as a touch-sensitive switch), then they come to life by directing a beam of light (from an LED) through them. They glow within the murky water to show the time.

Tags

watch, minimal, timepiece, design, unconventional, water, environment,

Production Technology

Domed sapphire glass with an anti-reflective coating on both sides will top the watch 316L High-quality steel case. The strap will be made of all-natural, cruelty-free cactus leather with a magnetic clasp. The polluted water inside the dial will be sterilized using UV. Swiss Quartz Movement.

Design Challenge

The biggest challenge for us was to design a conversation piece that would elegantly convey our message. We want to talk about water pollution without actually talking about it.

Project Duration

The project started in December 2020 in Toronto and finished in February 2021 in Krakow.

Operation Flow

The watch's hands are made from clear acrylic, and they are submerged in water; the refractive index of clear acrylic is close to that of water, making the hands look almost invisible. To see the time, the user touches the watch metal body. The body acts as a touch-sensitive switch for the LED, located at the base of both watch hands; it will light up, illuminating the hands.

Research

We started with a simple question: How can we attract people's attention to a subject matter that they prefer to ignore? We did some research and talked to few experts in the fields of psychology and human behaviour. We found out that the best way to gain someone's attention is to arouse their curiosity. People tend to remember the answers better if they are the ones asking the questions. We designed Nu to be a conversation piece, an object to intrigue.

Inspiration

Nu was born out of our concern for the environment; we aimed to attract people's attention to water pollution and the fact that time is running out for all of us to do something about it. The morning dew inspired Nu's design. Like a water droplet on top of a leaf, the watch sits on top of the strap; the body shape follows the droplet's contour, and the pristine ocean inspired the blue colour.

Image Credits

Image #1 : 3D Artist Iman Kimiaei, NU Image 01, 2021 Image #2 : 3D Artist Iman Kimiaei, NU Image 02, 2021 Image #3 : 3D Artist Iman Kimiaei, NU Image 03, 2021 Image #4 : 3D Artist Iman Kimiaei, NU Image 04, 2021 Image #5 : 3D Artist Iman Kimiaei, NU Image 05, 2021

Project Overview

Nu Watch has been a Silver winner in the Jewelry Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Maziar Mohit Designer Portrait Photo Award Logo
Silver Recognition

Maziar Mohit was recognized with the coveted Silver A' Design Award in 2021, a testament to excellence of their work Nu Watch .

DesignPRWire
Maziar Mohit Press Releases

Access a rich repository of press releases on Maziar Mohit, offered to press and media professionals for unrestricted use in their stories. Immediate access is granted to 1 press releases for all journalists.


Nu Watch: A Timepiece Inspired by Water Pollution

Designer Maziar Mohit Unveils Nu Watch, a Unique Timepiece with a Powerful Message


Maziar Mohit Designer Portrait Photo
Maziar Mohit Newsroom

Unlock a treasure trove of award-winning designs by accessing Maziar Mohit Newsroom.

You are currently viewing Media Showcase № 121136. Uncover the depth of Maziar Mohit's achievements in their newsroom, featuring everything from high-res images to detailed interviews. You are exploring Press Kit / Media Showcase 121136 for Nu. More resources can be found in Newsroom 298068.

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