Wit

Bag for Kalón

Inspired by Women In Tech and created by a Forbes Under 30 female founder, the 5 in 1 Wit Bag blends design, functionality, and sustainability to empower women's modern lifestyles. Designed to adapt and transform, it can be carried as a handbag, shoulder bag, crossbody, backpack, and top-handle. Its fluid and supple structure easily folds and unfolds for four iconic silhouettes: folded, structured, slouchy, and expanded. Featuring two customized modular add ons: the Everyday bag insert and Laptop Sleeve. The bag is sustainably crafted in innovative vegan cactus leather.

Download Press Kit № 137319

Download Press Kit № 137319 Bag for Kalón by Teresa Chan to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Wit by Teresa Chan

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Bag by Teresa Chan

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Teresa Chan Wit

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Teresa Chan Bag

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KalónBrand Logo

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Wit Bag Press Releases

Availability alert: Press releases for Wit in languages including English.

Wit Bag Media Articles

Ready-to-feature articles on Wit are available in these languages: Indonesian, Dutch, French, Japanese, Hindi, Italian, German, Portuguese, Turkish, Arabic (Standard), Korean, Russian, Chinese (Mandarin), English and Spanish, for your convenience.

Unique Properties

The five-way WIT Bag is a multifunctional masterpiece to empower modern lifestyles by blending style, functionality, and sustainability. Designed to adapt and transform, it can be carried as a handbag, shoulder bag, crossbody, backpack, and top-handle. Its fluid and supple structure easily folds and unfolds for four iconic silhouettes: folded, structured, slouchy, and expanded. Featuring two customized modular add-ons: The Everyday bag insert and Laptop Sleeve are designed to pair perfectly or stunningly standalone. Crafted in Cactus leather, an innovative plant-based leather alternative.

Tags

Modular bag, convertible bag, vegan bag, fashion design, female-founded

Production Technology

The fluid structure is achieved by manipulating the materials. The side frame is reinforced to maintain the shape. The main bag is constructed to drape and fold, creating a natural curvature. The material, Desserto Cactus leather, is a lightweight, durable, and water-resistant vegan leather alternative. Bag inserts fabrics are waterproof and lightweight.

Design Challenge

One of the biggest challenges is to overcome the transformative concept. The bag must be flexible, user-friendly, but durable in each independent form. We have tested multiple prototypes to achieve the ideal construction and outcome. The second challenge is working with innovative vegan materials. We have experimented with several plant-based options to ensure durability and performance before deciding on cactus leather. The material is only available in Mexico, and we have to navigate suitable partners with adequate expertise in working with such material.

Project Duration

The project started in August 2021 in New York and Hong Kong. The product launched in February 2022.

Operation Flow

The bag is transformed by manipulating the shape and arranging the straps. The bag is structured when the bag insert is placed inside. The bag naturally slouches when the bag insert is removed, it can also be folded into a triangular top-handle bag. To carry as a backpack, the bag flaps can be expanded and secured by a zipper, and straps can be attached. The bag contains two adjustable and detachable straps for transforming different ways to carry.

Research

We carried out in-depth market research to study and evaluate existing convertible handbags for women. We sent questionnaires to target audiences to study their current interaction with everyday bags, existing pain points, and possible solutions. With global events and changes to our lifestyles, users emphasize versatility and practicality in their everyday bags. We found out that plant-based leather alternatives are on the rise, and most of them are intrigued with such material.

Inspiration

Inspired by Women In Tech and created by a Forbes Under 30 female founder, the WIT Bag blends design, functionality, & sustainability. Being an entrepreneur who is constantly in motion, I found myself struggling with heavy & bulky bags. Technology is constantly transforming our lives, but we are still compromising on style and function for our handbags. We aim to reimagine everyday bags to realise the best of both worlds, ethics & aesthetics, luxury & style. With remote working on the rise, the need for an alternative to a regular work bag became even greater. We strive to design a bag as multifaceted as our modern lifestyles.

Image Credits

Photographer Media Studio Hong Kong Limited Model Yana Basalaeva

Project Overview

Wit Bag has been a Iron winner in the Fashion and Travel Accessories Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Iron Recognition

Teresa Chan was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Wit Bag.

Teresa Chan Press Releases

We provide a series of press releases on Teresa Chan that journalists and press members can freely incorporate into their narratives. Unlock 1 press releases now, directly accessible to journalists.

Introducing the WIT Bag: A Multifunctional Masterpiece for Modern Lifestyles

Kalón's Founder Teresa Chan Unveils the 5-in-1 WIT Bag, Empowering Women in Tech with Innovative Design and Sustainability

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