Womenswear Collection
Are We

Womenswear Collection for JA-JMI

Are We collection, as an awareness on awaking the serious issues that been happened towards the nature. The theme named as Are We, to question people that are human being as pest to the planet. With the highlights on nature beauty to awake people's minds that preservation is needed. The collection designed in a calm and soft pastel tone to enhance the sense of nature inspire. Designer implemented the hand crafted coral like ornament that made of soft thin netting and heavily added the flares layers to emphasis the a full and soft movement of the collection.

Au Jie Min 2022 Emergent Iron Press Kit № 139165

Download Press Kit № 139165

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Are We by Au Jie Min
Are We by Au Jie Min

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Womenswear Collection by Au Jie Min
Womenswear Collection by Au Jie Min

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Au Jie Min Are We
Au Jie Min Are We

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. For attribution details, see the Image Credits Section.

Au Jie Min Womenswear Collection
Au Jie Min Womenswear Collection

Download 1800 Pixels JPEG Image.

For precise, vibrant prints up to 6 inches, use this 1800-pixel image at 300 DPI. For larger visuals up to 12 inches, 150 DPI ensures the image remains clear and impactful. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Image attributions can be found in the Image Credits Section.

Au Jie Min Designer Portrait Photo
Au Jie Min Designer Portrait Photo

Download 1800 Pixels JPEG Image.

This 1800-pixel image adapts to your print needs: sharp and detailed at 6 inches with 300 DPI, it transitions smoothly to 12 inches at 150 DPI, preserving visual quality. With press accreditation, enjoy watermark-free, high-res downloads. Low-res images are available immediately for all. Image attributions can be found in the Image Credits Section.

JA JMI Brand Logo
JA JMI Brand Logo

Download 1800 Pixels JPEG Image.

The 1800-pixel image is crafted for flexibility in print sizes—crisp and detailed at up to 6 inches with 300 DPI, and maintains its clarity at up to 12 inches when set to 150 DPI. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Image Credits Section holds all necessary photo accreditation details.

Design Interviews
Au Jie Min Interview

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Design Newswire
Are We Womenswear Collection Press Releases

Access press releases crafted for Are We in these languages: English.


Press Kit
Are We Womenswear Collection Media Articles

For immediate use: Are We articles, available in languages such as English, Spanish, Hindi, Turkish, Arabic (Standard), Korean, Indonesian, Japanese, Russian, Chinese (Mandarin), Italian, German, French, Portuguese and Dutch, to enrich your content.


Unique Properties

ARE WE is a collection to create awareness on the damages made by human towards the marine world and inspired through an article, highlighted a past experiment, Biosphere2 failed due to eco-balance and proved impossible to build an EARTH. Designs highlighted on the beauty of nature with the blending of coral system and wave onto garment. Each handmade coral structured detail is originally created through development. The masterpiece has about 300 pieces of detailed handmade coral attached.

Tags

Ocean, 0712, Mini Collection, Love Ocean, Save the Planet, Marine World, Sea Life, Flow, Movement

Production Technology

Made of lightweight silky organza to create the flow flares with the multiple layering inserted. Layers attached with neat workmanship and gentle handling on soft base netting. The hand-crafted coral-like ornament is innovated and transform from hardness to softness creations. With the detailed handcrafting, ornaments was hand-stitched one by one.

Design Challenge

A past biological experiment that strongly reflecting that human impossible to build 2nd earth. Designer then blended a link to nature, highlight that ocean as the great contributors of oxygen to the planet and coral reef recorded as the largest habitat for smaller marine living organism to live. With abstraction of finding and developing elements enriched the ideas and stimulated new creation of coral-inspired ornament in detail handcrafted.

Project Duration

The project (Mini Collection Module, Raffles University) started at May 2021 in Johor Bahru, Malaysia and finished in August 2021. It is presented as the fashion showcase of Raffles Student through Facebook live.

Operation Flow

Designer decided to highlight on the beauty of nature instead of keep telling people their mistakes. Realising the beauty will make people more willing to accept the current pollution that had been made by themselves and as a reminder to protect and save the planet. The ideas of highlights marine as the main focus point as it build the majority of planet area and contributed as the oxygen generators to most of the organisms which would known as valued contributors and coral reef act as the habitat for most of the smaller sized organism in the sea.

Research

The use of WabiSabi to reflect the sense of naturally imperfection. Andres Juniper said that, If an object or expression can bring about, within us, a sense of serene melancholy and spiritual longing, then that object could be said to be WabiSabi. In design, the concept of Wabi Sabi can also be adopted, By slowing down our design processes and embracing the incomplete and imperfection which able to achieve entirely new level of beauty. The garment carry more meaning as they are unique and share a story as well as invite customers to add to that story.

Inspiration

Are We, by questioning ourselves, are the most intelligent group, HUMAN, the actual pest to this planet. With the initial researched on Biosphere2, a past experiment, American Earth System science research facility. It announced the failure due to the loss control of eco-balance within the enclosed ecological system which aimed to build a second Earth. Designer link it with marine world to reflect, intelligence is to protect not destroy, through the highlights on its beauty and contribution.

Image Credits

Main Image: Photographer Katharine Chai, Hug the Ocean, 2021. Optional Image #1: Photographer Katharine Chai, Hug the Ocean, 2021. Optional Image #2: Photographer Katharine Chai, Wave Hug, 2021. Optional Image #3: Photographer Katharine Chai, Coral in the Wave, 2021. Optional Image #4: Photographer Katharine Chai, Feel the Coral and Wave, 2021.

Project Overview

Are We Womenswear Collection has been a Iron winner in the Fashion, Apparel and Garment Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Au Jie Min Designer Portrait Photo Award Logo
Iron Recognition

Au Jie Min was recognized with the coveted Iron A' Design Award in 2022, a testament to excellence of their work Are We Womenswear Collection.

DesignPRWire
Au Jie Min Press Releases

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Introducing "Are We" - A Womenswear Collection by Au Jie Min

Au Jie Min presents "Are We," a thought-provoking womenswear collection that challenges the impact of human activity on the marine world, aiming to raise awareness and inspire change. This collection was developed as a Mini Collection Module at Raffles University, Malaysia, from May to August 2021, and was showcased via Facebook Live.


Au Jie Min Designer Portrait Photo
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