Hybrid Beauty
Womenswear Collection for Moon Chang Design Studio
The design of Hybrid Beauty collection is to use the cuteness as the survival mechanism. Founded cute features are ribbons, ruffles, and flowers, and they are remade by traditional millinery and couture techniques. This recreates old couture techniques to modern hybrid, which is romantic, dark, but also eternal. The whole design process of Hybrid Beauty promotes sustainability to create timeless designs.
Download Press Kit № 87042
Download Press Kit № 87042 Womenswear Collection for Moon Chang Design Studio by Moon Jung Chang to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At fashion|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
- Credit the work's creator and/or photographer.
- Mention fashion|newsroom as your source.
- Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.
Let’s Collaborate: Your stories matter. fashion|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
Hybrid Beauty by Moon Jung Chang
Download 1800 Pixels JPEG Image.
Womenswear Collection by Moon Jung Chang
Download 1800 Pixels JPEG Image.
Moon Jung Chang Hybrid Beauty
Download 1800 Pixels JPEG Image.
Moon Jung Chang Womenswear Collection
Download 1800 Pixels JPEG Image.
Moon Jung Chang Designer Portrait Photo
Download 1800 Pixels JPEG Image.
Moon Chang Design StudioBrand Logo
Download 1800 Pixels JPEG Image.
Moon Jung Chang Interview
Enhance Your Reporting: Use our interview with Moon Jung Chang, about 1427 words long, in your articles at no extra cost. Immediate download available. Access Moon Jung Chang Interview Now.
Hybrid Beauty Womenswear Collection Translations
We're happy to provide translations of Hybrid Beauty in numerous languages, including: Dameskledingcollectie NL, Mkusanyiko Wa Wanawake SW, Kolekto Por Virina Vesto EO, Damkläderkollektion SV, Naiste Rõivaste Kollektsioon ET, மகளிர் ஆடை சேகரிப்பு TA, Naisten FI, ఉమెన్స్వేర్ సేకరణ TE, La Collection De Vêtements Pour Femmes FR, Ҷамъоварии TG, A Colección De Roupa De Muller GL, คอลเลกชันเสื้อผ้าสตรี TH, ქალის ტანსაცმლის კოლექცია KA, Aýal Eşiklerini Ýygnamak TK, Womenswear Kollektion DE, Ang Koleksyon Ng Kababaihan TL, Η Συλλογή Γυναικείων Ενδυμάτων EL, Kadın Giyim Koleksiyonu TR, Хатын-Кыз Киеме Коллекциясе TT, વુમન્સવેર કલેક્શન GU, Koleksyon Womenswear HT, ئاياللار UG, Tarin Mata HA, Колекція Жіночого Одягу UK, קולקציית בגדי נשים HE, ویمنس ویئر کلیکشن UR, वुमेन्सवियर कलेक्शन HI, Ayollar Kiyimlari To'plami UZ, Női Ruha Kollekció HU, Bộ Sưu Tập Quần Áo Nữ VI, Koleksi Pakaian Wanita ID, Casgliad Dillad Menywod CY, Bailiú Éadaí Ban GA, Dameskolleksje FY, Nchịkọta Womenswear IG, Ukuqokelelwa Kwamabhinqa XH, Kvenfatnaðarsafn IS, וואָמענסוועאַר זאַמלונג YI, La Collezione Di Abbigliamento Femminile IT, Gbigba Awọn Obinrin YO, 婦人服コレクション JA, Iqoqo Labesifazane ZU, Koleksi Wanita JV, 女裝系列 ZY, ಮಹಿಳಾ ಉಡುಪು ಸಂಗ್ರಹವು KN, Ang Koleksyon Sa Mga Babaye CEB, Әйелдер Киімі Коллекциясы KK, ʻo Ka Hōʻiliʻili Wahine Wahine HAW, Cov Poj Niam Sau HMN, ការប្រមូលសម្លៀកបំពាក់ស្ត្រី KM, Gukusanya Imyenda Y'abagore RW, Аялдар Кийимдеринин Коллекциясы KY, 여성복 컬렉션 KO, Berhevoka Cilên Jinan KU, Womenswear LA, Dammekollektioun Fir Damen LB, ການເກັບເຄື່ອງນຸ່ງຜູ້ຍິງ LO, Moteriškų Drabužių Kolekcija LT, Sieviešu Apģērbu Kolekcija LV, Колекцијата На Женска Облека MK, Ny Fanangonana Ny Vehivavy MG, Koleksi Pakaian Wanita MS, വനിതാ വസ്ത്ര ശേഖരണം ML, Il-Ġabra Tal-Ilbies Tan-Nisa MT, He Kohinga MI, महिला कपड्यांचे संग्रह MR, Эмэгтэйчүүдийн Хувцасны Цуглуулга MN, महिला कपडा संग्रह NE, Dameklær Kolleksjon NO, ମହିଳା ପୋଷାକ ସଂଗ୍ରହ OR, Dameskolleksie AF, ਰਤਾਂ ਦੇ ਕੱਪੜੇ ਇਕੱਤਰ PA, مجموعه لباس زنانه FA, Koleksioni I Veshjeve Të Grave SQ, የሴቶች ልብስ ስብስብ AM, Kolekcja Odzieży Damskiej PL, مجموعة الملابس النسائية AR, د میرمنو پوښاک راټولول PS, Կանանց Հագուստի Հավաքածուն HY, A Coleção PT, Qadın Geyimləri Kolleksiyası AZ, Colecția De Îmbrăcăminte Pentru Femei RO, Bilduma EU, Коллекция Женской Одежды RU, Калекцыя Жаночай Адзення BE, عورتن SD, মহিলাদের পোশাক সংগ্রহ BN, Womenswear Aoina SM, Kolekcija Ženske Odjeće BS, Колекција Женске Одеће SR, Womenswear Collection EN, Колекцията За Дамско Облекло BG, Tha Cruinneachadh Aodach Boireannaich GD, Womenswear စုဆောင်းမှု MY, Womenswear Muunganidzi SN, La Col·lecció De Roba De Dona CA, කාන්තා ඇඳුම් එකතුව SI, Kutolere Kwa Akazi NY, Dámska Kolekcia SK, 女装系列 ZH, Kolekcija Ženskih Oblačil SL, A Cullizzioni CO, Ururinta Dharka Dumarka SO, Kolekcija Ženske Odjeće HR, Pokello Ea Basali ST, Dámská Kolekce CS, La Colección De Ropa De Mujer ES, Dametøjskollektion DA, Koléksi Awéwé SU.
Hybrid Beauty Womenswear Collection Media Articles
Access our collection of Hybrid Beauty articles, ready for use and offered in languages: Chinese (Mandarin), Hindi, French, Portuguese, Turkish, Arabic (Standard), Indonesian, Spanish, English, Italian, German, Japanese, Russian, Dutch and Korean.
Unique Properties
The hybrid flowers is the main motif of the collection. It reinterprets the historical cute features,ribbons, ruffles,and flowers, so the traditional millinery and couture techniques are embedded. Handmade flowers are molded by velvet with heated metal. The hybrid flowers translate into two dimensional print on silk and sequins, with stuffing, embroidery, and beading to create modern camouflage. The collection emphasized old couture techniques to hybrid version, in beautiful but also ugly way.
Tags
modern couture, wearable couture, bow shirt, handmade flowers, oversize bow dress,
Production Technology
The traditional couture handmade flowers made out of 100 years brass metal mold. The couture tailoring techniques. The flower bouquet packaging process translates into draping and silhouette. The digital heat transferred prints on various fabrics like silk, organza, satin and sequin. The hand embroidery with beading, and also couture origami folds' transition to the big bow.
Design Challenge
The main challenge of this journey was to solve ptsd as a perspective of a fashion designer, how to visualize the conceptions into the real garment. The second challenge was reinterpretation of history. Collecting the historical and vintage tools to create handmade flowers takes almost 2 years. This journey was the challenge to make the past alive again.
Project Duration
Hybrid Beauty is mfa thesis from FIT graduate fashion design program. This started from August 2017, and ends up May 2019. It was exhibited in FIT museum in New York, and fashion show during New York fashion week S/S 2020.
Operation Flow
The looks of collection seem very light and beautiful, but when you wear it, you will be wrapped around with 4-5 yards of light fabrics like faille or silk organza. This is the way of creating the experience of ptsd by flower bouquet packaging techniques.
Research
While researching the brain, there are connections between ptsd and also aesthetic judgement as a visual language metaphorically.The approach to this study is what if the universal object that everyone regards as beautiful becomes ugly and how this will look like, by showing that the beautiful and ugly are not opposite, they are same as a skin on a skin. By choosing pink flower as the object to experiment, which is a standard of the beauty, and also contains cliche and stereotype. Through this process, the evolutionary storyline of Hybrid Beauty was made.
Inspiration
Hybrid Beauty is the convergence of dualism, cuteness and death being used as a protective mechanism. It has a story based on the evolutionary order from the designer's researches. Starting from the designer's personal story, when the time Moon had ptsd, the death moment. To deal with this, Moon chose to go back to childhood, also on the other word being cute. By combining the cute features from clothes which have been survived until now with victorian silhouette, it create hybrid couture collection, which is not just beautiful, but also ugly.
Image Credits
Image #1-5: Moon Chang, The Noise Video: Moon Chang, The Noise
Project Overview
Hybrid Beauty Womenswear Collection has been a Golden winner in the Fashion, Apparel and Garment Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Golden Recognition
Moon Jung Chang was recognized with the coveted Golden A' Design Award in 2020, a testament to excellence of their work Hybrid Beauty Womenswear Collection.
Moon Jung Chang Newsroom
Explore Moon Jung Chang Newsroom to uncover award-winning design projects and more.
